The Agency MasterClasses are offering a series of courses on third-party cookie countdown (3PCC) topics. The courses are designed to enhance the knowledge of all skill levels and provide a platform for peer collaboration.
The first three courses include:
Privacy Sandbox on 6/11, 12-1:30 PM MT with 20 seats available. This course will focus on the Google Privacy Sandbox and its benefits for clients.
Propensity Modeling and Ad Targeting on 6/18, 12-1:30 PM MT with 20 seats available. The course will teach how to use Google Cloud for user modeling in clients' ad-targeting strategies.
Privacy and Consent Management on 6/25, 12-1:30 PM MT with 20 seats available. This course will make attendees experts in international privacy laws and consent management.
Each seat costs $150 and attendees will receive a course handout. More sessions on topics like Ads Data Hub, Analytics and 1st Party Data Management for AdTech, Data Onboarding, Tag Management, and Third-Party Cookie Deprecation are coming soon.
Agencies can earn a certification badge to display when three or more team members complete a MasterClass. Agencies that earn five subject matter certifications will achieve the “Adswerve Certified Agency: 3P Cookie Countdown Fully Prepared” status.