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Trending ️🔥8 hours ago
Version 1.2025.329 of the ChatGPT Android beta reveals code referencing ads like "search ad" and "search ads carousel," signaling ads may soon appear on ChatGPT. Despite CEO Sam Altman's earlier reluctance, OpenAI's recent job listing suggests plans for an ad platform. Ads could leverage ChatGPT's large user base and commerce features, but challenges remain in ensuring ad effectiveness.
Create professional Google Ads performance reports in Google Slides with AI insights and visualizations. Transform Google Ads data into polished presentations featuring AI-generated insights and custom visuals to impress stakeholders and streamline reporting. Use cases include reducing manual reporting time, presenting insights without design skills, maintaining reporting schedules, identifying trends, and sharing campaign insights for strategic decisions.
8 hours ago
Google now offers real-time support case updates via WhatsApp for Google Ads users. This feature sends instant notifications when a case is updated, reducing the need to check emails repeatedly. It aims to simplify and speed up communication, enhancing convenience for account managers handling support tickets.
8 hours ago
Google Ads now supports dynamic remarketing using ecommerce data from Google Analytics without needing dynamic events via Google Ads tag. Requirements include enabled ecommerce tracking in GA, linked GA and Google Ads accounts with Personalized Advertising on, and matching product IDs. Using GA data is easier but Google Ads tag data processes faster and covers more, so using Google Ads tags is recommended for best performance.
8 hours ago
Google will sunset developer support forums for Google Ads API, Google Ads Scripts, and Campaign Manager 360 API on January 28, 2026. After this date, support agents will not respond to new posts, and replies to existing threads will initiate new email threads. Existing content will remain accessible as a read-only archive. Users should use updated support channels for assistance, providing relevant details to expedite issue resolution.
5 days ago
Display & Video 360 will expand audience list types from 3 to 10 by end of 2025 for better analysis. Three exchanges will be renamed in November 2025 to reflect new branding. Korean reports will change time format from 오후 to PM. TrueView campaigns will add a parameter for better conversion tracking. Optimized Targeting will adjust budgets in real-time from September 2025. Campaign Manager 360 will update impression counting to begin-to-render in 2025 for compliance.
5 days ago
Amazon Ads launched new self-service benchmarks in Ad Console and via API, offering advertisers insights to evaluate brand category performance across ad formats and goals. These benchmarks help optimize campaigns and plan investments with peer brand matching and transparent methods. Available in the US for Brand Registry members, they cover Amazon DSP and Sponsored Ads, accessible through Campaign Manager, Report Center, and API.
6 days ago
Google PMax campaigns now allow direct video uploads in the "edit assets" interface without needing YouTube, storing videos in a Google-managed "House channel" with limitations like no analytics or custom thumbnails. Using YouTube brand channels is preferred. Google also suggests videos from social ads via Pathmatics, a marketing intelligence platform, for use in PMax and Demand Gen campaigns, but no help page exists yet for this feature.
6 days ago
Meta has expanded 'Value rules' to include 'Conversion location,' allowing custom value rules for conversions on websites, apps, or Instant forms. Increasing bids for a location like Instant forms can boost conversions there but may raise overall costs. Users should review data carefully before applying these rules. Value rules guide algorithms toward valuable outcomes without excluding options.
6 days ago
Google Ads has expanded its Message Assets to include Facebook Messenger and Zalo, in addition to WhatsApp. This allows advertisers to engage users directly through chat, bypassing landing pages and forms, which can improve conversion rates. The update offers more reach, better matching of messaging preferences across markets, and faster, cleaner lead funnels, enhancing flexibility, personalization, and engagement globally.
