The Pinterest Summer 2024 Trend Report reveals that self-expression will be the key driver for new aesthetics and trends in fashion, beauty, home decor, and food. People are adopting a bold and fearless approach to express their unique tastes and personalities.
Maximalist fashion is gaining popularity, with Pinterest users planning for big and bold fashion. The "Make it Big" theme from the Pinterest Predicts 2024 report anticipates a summer full of rock and roll style, alternative outfits, eye-catching patterns, and unconventional silhouettes.
90s and Y2K beauty trends are also making a comeback, with searches for "90s makeup look" and "2000s makeup" increasing by 270% and 580% respectively.
Dopamine home decor is trending for summer 2024, with searches for "dopamine decor" increasing by 280%. People are moving away from bland and generic beige interiors and are instead opting for vibrant and personalized home decor.
Summer 2024 will also see a rise in elegant tea parties and dazzling dinner soirées, with Pinterest users turning to the platform to plan their summer entertaining and social activities.
Creative twists on summer foods are also on the rise, with Pinterest users looking for fresh, innovative recipes to spice up their summer menu.
