March 12, 2024 at 7:12:07 AM
Google Display Ads often appear in places like Candy Crush, which may not be effective for certain advertisers. Previously, Google Ads allowed users to exclude all mobile apps as a placement, but this is no longer the case. Now, to exclude all apps, users must navigate to specific sections in the Google Ads platform and paste 'mobileappcategory::69500' before hitting 'add placement'. This ensures no more ads appear on any apps.
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