Google has updated its spam reporting tool by adding new options for reporting site reputation abuse and expired domain abuse. These new policies were initially announced in March, with enforcement for site reputation abuse beginning earlier this month. The scaled content abuse policy was added a few months ago.
New Spam Reporting Options
- Expired Domain Abuse: This involves purchasing and repurposing expired domain names primarily to manipulate search rankings by hosting low-value content.
- Site Reputation Abuse: This occurs when third-party pages are published with minimal oversight, aiming to exploit the ranking signals of the first-party site to manipulate search rankings.
These updates are now reflected in Google's help documentation. Currently, the site reputation abuse policy is being enforced through manual actions, not algorithmically. Users can now report these spam methods to Google.
