Google For Developers

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Google Updates Site Reputation Abuse Policy with Clarified Guidelines

Google Updates Site Reputation Abuse Policy with Clarified Guidelines

5 days ago

Google updated its site reputation abuse policy to clarify guidelines without changing enforcement. Site reputation abuse occurs when third-party content is published to exploit a host site's ranking signals. Violations happen when content placement is motivated by this exploitation, such as educational sites hosting sponsored reviews or medical sites featuring unrelated ads. Acceptable practices include wire service content and user-generated content.

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Google Updates Review Snippet Guidelines with New Rating Recommendations

Google Updates Review Snippet Guidelines with New Rating Recommendations

11 days ago

Google has updated its review snippet guidelines, requiring ratings to include review comments and author names for better context. Key changes involve proper schema markup, ensuring visibility of review content, and management guidelines that prohibit review aggregation from other sites. For local businesses, ratings must come directly from users, and self-controlled star reviews are not allowed. These updates aim to ensure authentic review systems.

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Tired of spending too much time creating audits for your clients?

Tired of spending too much time creating audits for your clients?

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Marketing Auditor simplifies your audit process, letting you generate comprehensive, white-label reports in just a few clicks. Save over 10 hours per report while analyzing 200+ data points and delivering 50+ pages of actionable insights. Customize reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides to showcase your expertise.

Google Tag Manager Introduces Automated Cloudflare Setup for First-Party Mode

Google Tag Manager Introduces Automated Cloudflare Setup for First-Party Mode

1 months ago

Google Tag Manager now supports first-party mode with Cloudflare. This mode allows deploying a Google tag using your own infrastructure on your website's domain, acting as a bridge to Google's services. The setup can use your existing CDN, load balancer, or web server. Unlike standard setups where the tag is requested from Google, in first-party mode, the tag is loaded from your domain, and measurement requests are forwarded to Google.

Google for Developers
Google for Developers

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Google updates site reputation abuse policy documentation with new FAQs

Google updates site reputation abuse policy documentation with new FAQs

1 months ago

Google updated its site reputation abuse policy with FAQs on third-party content, freelancers, affiliate content, moving content, and noindexing. Third-party content is not a violation unless used to manipulate search rankings. Freelance and affiliate content are acceptable if used correctly. Noindexing does not automatically remove manual actions; a response in Search Console is necessary. Moving content may not resolve issues if not done properly.

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Google Removes Sitelinks Search Box Documentation and Archives Nositelinkssearchbox Rule

Google Removes Sitelinks Search Box Documentation and Archives Nositelinkssearchbox Rule

1 months ago

Google has removed the sitelinks search box documentation and archived the 'nositelinkssearchbox' rule, confirming plans to retire the feature in November. Introduced in 2014, the sitelinks search box allowed site-specific searches from Google's search results page but was discontinued due to declining usage. Google aims to keep technical documentation current by removing outdated materials, citing reduced usage as the reason for this change.

Google for Developers
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Google Search Now Supports C2PA Metadata in Image Results

Google Search Now Supports C2PA Metadata in Image Results

2 months ago

Google has updated its image search to support C2PA metadata in the "About this image" feature, providing details on image creation, AI tool usage, editing history, and source verification. Eligible signers include photo editing apps, camera devices, and content creation tools. Metadata display is not guaranteed and follows structured data guidelines. Google offers support through forums, documentation, and other resources.

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Google Releases November 2024 Core Update Affecting Global Search Rankings Trending ️‍🔥

Google Releases November 2024 Core Update Affecting Global Search Rankings

2 months ago

Google released its November 2024 core update, impacting global search rankings. These updates happen several times yearly to ensure helpful and reliable search results. Core updates are broad and don't target specific sites. If you notice a traffic drop, use Search Console to analyze changes. Evaluate your content for helpfulness and reliability. Improvements may take time to reflect in search results, with no guaranteed impact.

Google for Developers
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Google Updates Crawl Budget Documentation for Mobile-Desktop Link Parity

Google Updates Crawl Budget Documentation for Mobile-Desktop Link Parity

2 months ago

Google Search updated its crawl budget documentation to emphasize link consistency between mobile and desktop website versions. This addresses indexing delays for large sites with separate HTML for different devices. Key changes include maintaining all desktop links in mobile versions and using comprehensive sitemaps. Google advises including complete link sets in mobile HTML and ensuring sitemap coverage for omitted links.

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Google Updates URL Parameter Best Practices for SEO

Google Updates URL Parameter Best Practices for SEO

3 months ago

Google has released new guidelines for URL parameter structure, emphasizing standard encoding methods: equal signs to separate keys and values, and ampersands to separate parameters. Discouraged formats include bracket and colon methods and comma separation. The goal is to improve URL readability, ensure consistent parameter handling, enhance crawling efficiency, and reduce indexing issues.

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