Google has announced the rollout of the June 2024 spam update, aimed at improving search results by targeting websites that violate its spam policies. The update began on June 20 and is expected to take up to one week to fully roll out.
Google regularly updates its systems to reduce low-quality and spammy content from search results. Spam updates target websites that break Google’s rules, such as poor-quality content,and buying or selling links.
The June spam update will likely refine Google’s spam detection capabilities further. However, past experiences have shown that closing loopholes can inadvertently impact legitimate websites. The update may result in fluctuations in search rankings for some websites.
Websites that engage in practices violating Google’s spam policies or rely heavily on AI-generated content may see a decline in their search visibility. Conversely, some websites may benefit from the update as they will face less competition from spammy websites in search results.
The June 2024 spam update may take up to one week to roll out fully. Once the rollout is complete, Google will post an update on its Search Status Dashboard, allowing users to assess the update’s impact on their search rankings.