Browse Bing updates sorted by latest
9 days ago
Bing Webmaster Tools now offers 24 months of historical search performance data, up from 16 months. It includes new filters by country and device and provides keyword trendlines for easier analysis. These updates give webmasters more data and transparency to better understand their site's performance over time.
ChatGPT relies on Google SERP snippets for answers when Bing lacks indexed pages. A test showed ChatGPT provided answers only after Google indexed the page, even if Bing hadn't. ChatGPT confirmed it fetched snippets from publicly indexed pages via web search. The snippets matched Google's SERP results, highlighting Google's advanced indexing and Gemini's ability to fetch pages directly for accurate answers.
Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.
3 months ago
Microsoft Bing updated IndexNow to support product schema, with Shopify integrated and Amazon soon to follow. This enables faster real-time indexing of product updates like price changes and restocks, improving accuracy in search, shopping results, and ads. IndexNow uses structured data to help search engines quickly reflect fresh product info, reducing delays and enhancing visibility, trust, and ad performance.
Microsoft has launched Copilot Search in Bing, merging traditional and generative search to enhance user experience. It offers curated information, clear answers, and easy navigation to sources, supporting a healthy web ecosystem. Users can explore topics with related suggestions and easily access previous results. The mobile experience is optimized for on-the-go use, ensuring rich summaries fit smaller screens. Copilot Search aims to simplify searching and spark curiosity.
5 months ago
Bing Webmaster Tools has enhanced its Search Performance feature, enabling users to compare data over 16 months for clicks, impressions, CTR, keywords, and pages. This allows businesses to identify trends, assess marketing effectiveness, and make informed adjustments. An example of an eco-friendly e-commerce business shows how an SEO agency used these features to optimize strategies, leading to increased sales and improved search performance.
Copilot in Bing Webmaster Tools is now available to all users, helping webmasters manage their SEO efforts more efficiently. Currently in English, more languages are planned. Developed with feedback from testers, it features real-time Q&A, deep data insights, learning resources, and user feedback integration. This tool aims to enhance workflows and productivity for webmasters.
Trending ️🔥Microsoft is using Bing to mimic Google in search results to encourage users to switch from Google to Bing and Edge. When searching for Google on Bing without signing in, users see a page designed to resemble Google, including a search bar and a Google Doodle-like image. This tactic aims to confuse users, especially when setting up new PCs. Google’s Chrome team criticized Microsoft for this behavior, highlighting a history of similar tactics.
8 months ago
Bing is enhancing search technology by transitioning to Large Language Models (LLMs) and Small Language Models (SLMs). LLMs can be costly and slow, while SLMs provide a 100x throughput improvement. Nvidia TensorRT-LLM optimizes SLM performance, reducing latency and operational costs by 57%. This integration results in faster, more accurate search results without sacrificing quality. Bing remains committed to advancing search technology and improving user experience.
Microsoft has removed the cache link and cache operator support from Bing Search, following Google's similar removal in February 2024. The cache link, previously indicated by a downward arrow next to URLs, is no longer present. Microsoft explained that this change reflects the internet's evolution towards reliability, as many pages are not optimized for cache viewing. Site owners can still access Bing-crawled content through Bing Webmaster Tools.
