Alphabet Q2 Revenue Rises 14 Percent Led by Google Cloud and YouTube Ads Growth

July 24, 2025 at 4:27:27 AM

TL;DR Alphabet's Q2 FY25 revenue rose 14% to $96.4B, beating estimates, with EPS at $2.31. Google Cloud revenue grew 32% to $13.6B, and YouTube ads increased 13% to $9.8B. Operating margin remained flat at 32%. The company plans to raise 2025 capital investments to $85B, driven by AI and Cloud demand. Net income rose nearly 20% to $28.2B. AI products have growing users, and expenses rose 20%, including a $1.4B legal charge.

Alphabet Q2 Revenue Rises 14 Percent Led by Google Cloud and YouTube Ads Growth

Alphabet's Q2 FY25 results showed strong performance with revenue up 14% year-over-year to $96.43 billion, beating estimates by $2.5 billion. The operating margin remained steady at 32%, and EPS was $2.31, beating expectations by $0.12. The company’s shares rose up to 3% in after-hours trading.

Key Business Segments

  • Google Cloud revenue surged 32% to $13.62 billion, surpassing estimates, with operating margin improving by 9 percentage points to 21%. This growth is driven by strong demand and partnerships, including OpenAI's use of Google Cloud for ChatGPT.
  • YouTube advertising revenue increased 13% to $9.8 billion, exceeding analyst expectations.
  • The search unit generated $54.19 billion, contributing to total advertising revenue of $71.34 billion, up about 10.4% from the previous year.
  • The “Other Bets” segment, including Waymo and Verily, brought in $373 million in revenue but reported a loss of $1.25 billion, higher than the previous year’s loss.

Financial Highlights and Investments

  • Alphabet’s net income rose nearly 20% to $28.20 billion.
  • The company announced a significant increase in capital expenditures for 2025 to $85 billion, up from the previously expected $75 billion, driven by expanding AI and Cloud investments. Further increases are expected in 2026.
  • Traffic acquisition costs (TAC) were $14.71 billion, slightly above estimates.
  • Total operating expenses rose 20% to $26.1 billion, largely due to legal and settlement costs, including a $1.4 billion charge related to a $1.37 billion settlement with Texas over a 2022 data privacy lawsuit.

AI and User Growth

  • Google’s AI search product, AI Overviews, now has over 2 billion monthly users, up from 1.5 billion last quarter.
  • The Gemini app, featuring Alphabet’s AI chatbot, has surpassed 450 million monthly active users.
  • Alphabet is investing heavily in AI talent, exemplified by a $2.4 billion deal to acquire top researchers and technology from the AI coding startup Windsurf.

Outlook

  • Alphabet’s finance chief Anat Ashkenazi indicated potential revenue tailwinds in Q3, partly due to strong advertising spend linked to the 2024 U.S. elections, especially on YouTube.
  • Despite rising competition in AI, Alphabet’s search and advertising businesses continue to grow steadily, supported by ongoing investments in AI and cloud infrastructure.

Have more questions on this topic? Ask our AI assistant for in-depth insights.

The Only Digital Marketing Feed You'll Ever Need.

Stay informed your way. Tailored updates when and how you want them. 100% Free.

10,000+ Users

500+ Sources

1000+ Tools

Or

Related Posts

Google launches Web Guide AI to organize search results for easier discovery

Google launches Web Guide AI to organize search results for easier discovery

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Ads Monthly Slides with AI Insights

Google Ads Monthly Slides with AI Insights

Featured
Markifact
Markifact

Verified Sponsor

Verified Sponsor

Markifact is a Verified Sponsor. Want to get featured here? Contact us.

Verified Sponsor
Google Unveils New Search Console Logo Featuring Analytics and Magnifying Glass Design

Google Unveils New Search Console Logo Featuring Analytics and Magnifying Glass Design

Google Search Central
Google Search Central

Official Source

Official Source

Google Search Central is a Official Source. The source has been verified by Swipe Insight team.

Official Source
DuckDuckGo adds filter to hide AI-generated images in search results

DuckDuckGo adds filter to hide AI-generated images in search results

Google Discover adds AI summaries risking publisher traffic decline

Google Discover adds AI summaries risking publisher traffic decline

Google completes June 2025 core update after 16 days

Google completes June 2025 core update after 16 days

Google Search Central
Google Search Central

Official Source

Official Source

Google Search Central is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google launches new comparison feature in Search Console for hourly performance data

Google launches new comparison feature in Search Console for hourly performance data

Google Search Central
Google Search Central

Official Source

Official Source

Google Search Central is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Rolls Out Gemini 2.5 Pro and Deep Search AI Features in Search

Google Rolls Out Gemini 2.5 Pro and Deep Search AI Features in Search

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source

Related Tools

Markifact logo

Markifact

Verified Tool

Verified Tool

Markifact is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Marketing Workflows Powered by AI

Featured
Marketing Auditor logo

Marketing Auditor

Verified Tool

Verified Tool

Marketing Auditor is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Automated audits for Google Ads and Analytics.

Get Featured Here

Showcase your tool in this list.

Contact Us
Ahrefs logo

Ahrefs

SEO tools to boost traffic and rank higher

SEO
Surfer SEO logo

Surfer SEO

SEO content creation and optimization made easy

SEO
Sitebulb logo

Sitebulb

Efficient website crawler for better SEO audits

SEO
Screpy logo

Screpy

AI-Powered SEO and Web Analysis Simplified

SEO
Blogify logo

Blogify

Convert multimedia to SEO-optimized blogs fast

SEO
Answer the Public logo

Answer the Public

Unlock Consumer Insights for Content Creation

SEO
SEO Writing AI logo

SEO Writing AI

AI-powered SEO content in 1 click

SEO
SEO Stuff logo

SEO Stuff

Affordable SEO tools without monthly fees

SEO

Get Featured Here

Showcase your tool in this list.

Contact Us