The v17_1 release of the Google Ads API introduces several new features and updates, with no breaking changes. Here are the key highlights:
New Features and Updates
- ShareablePreviewService.GenerateShareablePreviews(): Generates URLs for shareable ad previews for enabled and paused asset groups. URLs are time-limited, with expiration dates provided in the response.
- AdGroupAdService.RemoveAutomaticallyCreatedAssets(): Allows the removal of specified automatically created assets linked to Responsive Search Ads.
- Change Status Resource Type: Now supports returning ASSET_GROUP as a new resource type.
- Offline Conversion Diagnostics Report: A new report,
offline_conversion_upload_conversion_action_summary
, provides information on the health of conversion upload and adjustment processes at the conversion action level. - Offline Diagnostics Reports: Added metrics to show the number of uploaded conversions still being processed. Updated information is available in the Monitor offline data diagnostics.
- SKAdNetwork API Version: Added
segments.sk_ad_network_version
to represent the version of the SKAdNetwork API (e.g., 3.0, 4.0). - Per Store View Segmentation: Support for segmenting based on
segments.date
. - Standard Bidding Strategies for Video Campaigns: Support for retrieving information related to Fixed CPM and Target CPV bidding strategies using reports.
- Ad Format Type Segmentation: Added
segments.ad_format_type
to segment compatible reports (e.g., ad_group and campaign) based on video ad format type.
For more information, refer to the release notes.