Google Ads API Speeds Up Conversion Adjustment Uploads from September 2024

August 13, 2024 at 6:16:00 AM

TL;DR Starting September 9, 2024, Google Ads API users can upload conversion adjustments immediately after the original conversion is recorded, eliminating the 24-hour wait. Error codes related to recent conversions will no longer appear in responses or diagnostic reports. Users should update their application logic to accommodate these changes and refer to the Google Ads API support page for assistance.

Google Ads API Speeds Up Conversion Adjustment Uploads from September 2024

Starting on September 9, 2024, Google Ads API users can upload conversion adjustments immediately after the original conversion is recorded by Google tags, eliminating the previous 24-hour waiting period. This change simplifies the process by removing the need to track the 24-hour window and check for specific error codes.

Key Changes:

  • Immediate Uploads: Conversion adjustments can be uploaded immediately after the original conversion.
  • Removed Error Codes: The following error codes will no longer appear in responses or diagnostic reports:
    • ConversionAdjustmentUploadError.TOO_RECENT_CONVERSION_ACTION
    • ConversionAdjustmentUploadError.TOO_RECENT_CONVERSION
  • Pending Count: Conversion adjustments that would have been rejected will now count towards the pending_count until processed, then move to either successful_count or failed_count.

Impact on Older API Versions (v15 and v16):

  • The same error codes will no longer be returned or visible in diagnostic reports.
  • Affected conversions will count towards the total_event_count while processing, then move to successful_count or failed_count.

Actions Required:

  • Update Application Logic: Remove any logic that waits before uploading adjustments.
  • Modify Business Processes: Stop tracking the removed error codes.
  • Review Metrics: Understand that some events may appear as pending in v17.

Q&A

Have more questions on this topic? Ask our AI assistant for in-depth insights.

Read more from sources 👇

The Only Digital Marketing Feed You'll Ever Need.

Stay informed your way. Tailored updates when and how you want them. 100% Free.

10,000+ Users

500+ Sources

1000+ Tools

Or

Related Posts

Tired of spending too much time creating audits for your clients?

Tired of spending too much time creating audits for your clients?

Featured
Google Performance Max Now Offers Device Control at Campaign Level

Google Performance Max Now Offers Device Control at Campaign Level

Thomas Eccel
Thomas Eccel

Top Creator

Top Google Ads Creator

Thomas Eccel is a Top Google Ads Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Google Ads Creator
Google Unveils Generative AI for 3D Product Visualizations in Online Shopping

Google Unveils Generative AI for 3D Product Visualizations in Online Shopping

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
PMAX Introduces AI Asset Optimization for Image Enhancements and Landing Page Images

PMAX Introduces AI Asset Optimization for Image Enhancements and Landing Page Images

Thomas Eccel
Thomas Eccel

Top Creator

Top Google Ads Creator

Thomas Eccel is a Top Google Ads Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Google Ads Creator
Google Ads introduces new chart types for enhanced reporting visualization

Google Ads introduces new chart types for enhanced reporting visualization

Thomas Eccel
Thomas Eccel

Top Creator

Top Google Ads Creator

Thomas Eccel is a Top Google Ads Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Google Ads Creator
Google Launches AI Max for Search Campaigns Trending ️‍🔥

Google Launches AI Max for Search Campaigns

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Announces API Roadmap for AI Max Search Campaigns

Google Announces API Roadmap for AI Max Search Campaigns

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube Introduces Bumper +15 Sec Non Skippable Ad Format for Advertisers

YouTube Introduces Bumper +15 Sec Non Skippable Ad Format for Advertisers

Thomas Eccel
Thomas Eccel

Top Creator

Top Google Ads Creator

Thomas Eccel is a Top Google Ads Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Google Ads Creator

Related Tools

Markifact logo

Markifact

Verified Tool

Verified Tool

Markifact is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Marketing Workflows Powered by AI

Featured
Marketing Auditor logo

Marketing Auditor

Verified Tool

Verified Tool

Marketing Auditor is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Automated audits for Google Ads and Analytics.

Get Featured Here

Showcase your tool in this list.

Contact Us
Skai logo

Skai

AI-powered omnichannel marketing and optimization

Ad Management
Smartly.io logo

Smartly.io

Automate and optimize your ad campaigns effortlessly

Ad Management
Grasp logo

Grasp

Automated QA for flawless media buying campaigns

Ad Management
Sembot logo

Sembot

Maximize ROI with AI-driven marketing automation

Ad Management
Zocket logo

Zocket

AI-powered marketing for optimized ad campaigns

Ad Creative
GoDataFeed logo

GoDataFeed

Optimize and manage product feeds across channels

Feed Management
Feedonomics logo

Feedonomics

Optimize and sync product data for more sales

Feed Management
Lunio logo

Lunio

Protect your ad spend from invalid traffic

Ad Management

Get Featured Here

Showcase your tool in this list.

Contact Us