March 04, 2024 at 3:38:22 PM
The tutorial guides on adding Google Analytics 4 (GA4) conversion rates and event metrics into Looker Studio. It provides a workaround for Looker Studio's limitation of not mixing aggregated and non-aggregated fields. The process involves creating a table chart with session-scoped dimension, basic and recalculated metrics, and event counts. It also covers data blending and using chart calculated fields.
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