Edgar Aguillon

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Looker Studio Adds Conditional Formatting to Query Result Variables

6 months ago

Google added conditional formatting to Looker Studio Query Result Variables, enabling dynamic text to change colors based on data thresholds like scorecards. Users can apply single color or color scale formatting by setting rules and colors. Multiple rules can be created, edited, deleted, or reordered, with higher-priority rules overriding lower ones, improving data visualization and interpretation in reports.

Google Ads Audit, Done Automatically

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Run an automated Google Ads audit directly from Google Sheets with 40+ built-in checks. Review campaigns, ad groups, keywords, ads, and account settings to catch missed best practices and optimization gaps. Ideal for agencies and in-house teams to standardize audits, save hours of manual work, and turn findings into clear, actionable recommendations.