YouTube Tests 'Hype' Feature to Boost Video Rankings for Small Creators

June 26, 2024 at 1:16:59 PM

TL;DR YouTube is testing a “Hype” feature that lets viewers boost a video's ranking among other hyped videos, similar to Like and Share. Hypes don't affect YouTube’s search and discovery system. Only videos published in the last seven days by creators with fewer than 500,000 subscribers can be hyped. This feature aims to help smaller creators gain support and new audiences. It's being tested in Brazil, Taiwan, and Turkey.

YouTube Tests 'Hype' Feature to Boost Video Rankings for Small Creators

YouTube is experimenting with a new "Hype" feature that allows viewers to boost the visibility of a video among other hyped videos for that week. This feature is similar to the existing Like and Share functionalities but comes with specific constraints:

Key Details

  • Functionality: Hypes do not influence YouTube's search and discovery system.
  • Eligibility: Only videos published within the last seven days can be hyped.
  • Target Audience: The experiment is limited to YouTube Partner Program creators with fewer than 500,000 subscribers. The aim is to help smaller creators gain community support and reach new audiences.
  • Visibility: Hyped videos appear in an "Explore" section, separate from the Trending feed, possibly in the Home feed.

Testing Regions

  • Current Locations: Brazil, Taiwan, and Turkey.

It's unclear if Hypes are a paid action like Super Chat, Super Stickers, and Super Thanks. If they are, this could enhance both reach and financial support for creators and YouTube.

Have more questions on this topic? Ask our AI assistant for in-depth insights.

Read more from sources 👇

The Only Digital Marketing Feed You'll Ever Need.

Stay informed your way. Tailored updates when and how you want them. 100% Free.

10,000+ Users

500+ Sources

1000+ Tools

Or

Related Posts

Top-Notch Google Ads Audit Tool

Top-Notch Google Ads Audit Tool

Featured
YouTube Raises Livestream Age Limit to 16 Years

YouTube Raises Livestream Age Limit to 16 Years

YouTube updates Advanced Mode analytics with new filters and custom report saving

YouTube updates Advanced Mode analytics with new filters and custom report saving

Creator Insider
Creator Insider

Official Source

Official Source

Creator Insider is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube launches Open Call to connect brands with creators at scale

YouTube launches Open Call to connect brands with creators at scale

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube Expands Monetization for Educational Content with Player for Education

YouTube Expands Monetization for Educational Content with Player for Education

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube Adds Promote Feature and Regional Thumbnails to Enhance Shorts Reach

YouTube Adds Promote Feature and Regional Thumbnails to Enhance Shorts Reach

Creator Insider
Creator Insider

Official Source

Official Source

Creator Insider is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube Introduces Side-by-Side Ads, Expands Voice Replies, and Rolls Out Google Lens for Shorts

YouTube Introduces Side-by-Side Ads, Expands Voice Replies, and Rolls Out Google Lens for Shorts

Creator Insider
Creator Insider

Official Source

Official Source

Creator Insider is a Official Source. The source has been verified by Swipe Insight team.

Official Source
YouTube Adds Additional Reviews to Boost Video Monetization Accuracy

YouTube Adds Additional Reviews to Boost Video Monetization Accuracy

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source

Related Tools

Markifact logo

Markifact

Verified Tool

Verified Tool

Markifact is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Marketing Workflows Powered by AI

Featured
Marketing Auditor logo

Marketing Auditor

Verified Tool

Verified Tool

Marketing Auditor is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Automated audits for Google Ads and Analytics.

Get Featured Here

Showcase your tool in this list.

Contact Us
Blogify logo

Blogify

Convert multimedia to SEO-optimized blogs fast

SEO
Crowdfire logo

Crowdfire

Manage social media and schedule content easily

Organic Social
Dash Hudson logo

Dash Hudson

Manage social media with insights and workflow tools

Organic Social
Buffer logo

Buffer

Social media toolkit for small businesses

Organic Social
PostPortal AI logo

PostPortal AI

Automated AI social media content creation and scheduling

Organic Social

Get Featured Here

Showcase your tool in this list.

Contact Us