YouTube is introducing new features for Premium subscribers to enhance their viewing experience. Premium members can access multiple experimental features, such as high-quality audio, Picture-in-Picture for Shorts on iOS, Smart Downloads for Shorts, a “Jump ahead” feature on web, and faster playback speeds on mobile. A new offer allows savings on YouTube Premium when purchased with a Google One plan, and Ask Music will expand to more devices.
YouTube's new auto dubbing feature allows users to access content in various languages, enhancing global connectivity. Available to many channels in the YouTube Partner Program, it automatically creates dubbed versions of videos. While still improving, the technology aims for better accessibility. Viewers can recognize auto-dubbed videos and choose their preferred language for a more personalized experience.
YouTube's 2024 report highlights top trends, creators, and songs, showing cultural shifts and fan-driven movements. Fans now create content, driving success. The report covers 12 countries, revealing common trending topics often propelled by fans. Two major trends include an animated series turned franchise and a sports moment driven by creators. YouTube fosters participatory pop culture, serving as a launch pad for new entertainment.
YouTube's 2024 Music Recap lets users explore personalized music stats on YouTube and YouTube Music apps. It includes top artists, songs, genres, albums, playlists, and new features like dynamic animations, higher-quality photos, and podcast insights. Users can see a listening timeline, a music movie character, and share their recap with friends, celebrating the music and podcasts that defined the year.
Marketing Auditor is a comprehensive, automated tool designed to revolutionize the process of auditing digital marketing campaigns. It supports platforms like Google Ads and Google Analytics, performing 200+ automated checks to uncover growth opportunities and deliver actionable insights. Users can generate professional, white-labeled reports customized to their branding and preferred formats like Google Slides and PowerPoint.
YouTube introduces Jewels and gifts, a new earning method for creators during vertical live streams. Jewels are digital items viewers buy in bundles to send gifts, which are engaging animations. Creators earn Rubies from gifts, with 1 Ruby equaling 1 cent. Initially for U.S. creators in the YouTube Partner Program, gifts can be enabled in the Earn hub in YouTube Studio. For the first three months, eligible creators can earn a 50% bonus.
YouTube is rolling out over two dozen new features for web, mobile, TVs, and YouTube Music. Updates include fine-tunable playback speed, improved landscape browsing for iOS, a versatile miniplayer, collaborative playlist creation with custom thumbnails, a Sleep Timer, and collectible badges. TV enhancements offer a cinematic feel and interactive Shorts UI. These updates aim to enhance control, personalization, and overall experience based on user feedback.
YouTube has expanded its "Dream Track" feature to all U.S. creators. The tool generates short audio clips from text prompts using AI, based on a library of audio cues created with artist input. This enhances audio options for content creation, allowing for customized, AI-generated snippets and streamlining the process of adding unique audio to videos. It is part of YouTube's ongoing efforts to integrate AI tools into its platform.
YouTube has launched a new search feature allowing users to explore content from comments on videos and Shorts. Users can search terms in comments, with popular terms appearing as clickable blue phrases. Searches open while the original video continues in a mini-player. Shorts-specific searches lead to Shorts-filtered results. The feature is rolling out on Android and iOS, enhancing content discovery and user engagement.
YouTube Shorts will extend video length to 3 minutes starting October 15, 2024. New features include a streamlined player, templates for trend participation, remixing YouTube content from the Shorts camera, and Google DeepMind's Veo model for advanced video generation. Community engagement will improve with a new trends page and comment previews. Users can also customize their feed with a "Show fewer Shorts" option.
