YouTube has announced new features aimed at enhancing the experience for creators and viewers, shared during the Creator Insider episode hosted by Lauren.
Testing 'Subscribe Plus' Button
YouTube is testing a "Subscribe Plus" button for select users across various platforms. This change seeks to clarify the distinction between the existing "Subscribe" and "Join" buttons, addressing viewer confusion. Feedback is being collected to assess the effectiveness of this new feature.
Simplified Verification Process for Monetization
To facilitate monetization, YouTube is introducing an alternative verification method that eliminates the need for physical mail. Currently, creators must verify their identity via a PIN sent by mail. The new optional process will be available in 24 markets, streamlining the verification steps for payment eligibility.
AI-Powered Custom Instrumentals
YouTube is rolling out an AI feature for creators with access to Creator Music, enabling the creation of custom instrumental tracks. Through the Music Assistant tab, creators can describe their desired music style, including instruments and mood. The generated tracks are free to use, alleviating copyright concerns.
Automatic Content Syncing for Shorts
YouTube is experimenting with a feature that automatically syncs imported content with selected audio for Shorts. This aims to simplify editing by allowing creators to create short videos that match the beat of music. The feature is currently in the experimental phase, available to a limited number of creators.
These updates illustrate YouTube's commitment to improving its platform by simplifying processes and providing new creative tools for both creators and viewers.
