TikTok is continuing its efforts to oppose the US sell-off bill, despite the bill's approval. The platform has been highlighting its economic impact in specific US states to underline its value to US businesses. This move is a part of TikTok's strategy to encourage its user community to lobby their local senators against the sell-off bill.
In March, TikTok had also tried to voice its opposition by recruiting creators and sending them to Washington. The platform also issued warning notes in the app, urging US users to contact their local representatives to vote down the sell-off bill. However, these efforts did not prevent the bill from being passed by the House and the Senate last month.
TikTok's attempts to use its influence to convince US politicians have raised concerns about the app's potential to drive political outcomes. Some senators have found this approach counterintuitive. Despite these concerns, TikTok is still trying to highlight its value to the US and is also pursuing a legal challenge against the bill.
In addition to TikTok's efforts, a group of TikTok creators is planning to sue the US Government over the sell-off bill, claiming that the ruling violates their First Amendment rights. However, it is doubtful that this challenge will succeed, as the US Government appears to be operating within its legal rights based on national security concerns.
In conclusion, TikTok is still trying to find a way to halt its forced sell-off in the US, which it perceives as a ban, given its Chinese parent company's opposition to a sale. The platform is trying to rally support in the hopes of influencing senators, even though the votes have already been cast and the outcome cannot be changed at this stage.