Pinterest Hits Record High User Numbers in Q3

November 08, 2024 at 2:19:26 AM

TL;DR Pinterest achieved significant growth in Q3 2024, adding 15 million new users, reaching 537 million monthly active users, and generating $898 million in revenue. Key metrics include 18% year-over-year revenue growth and a 13% ARPU increase in the US and Canada. Despite plateauing in the US and EU, Pinterest is expanding ad opportunities and international revenue streams. Platform enhancements like AI-powered filters and shopping features.

Pinterest Hits Record High User Numbers in Q3

Pinterest has achieved significant growth milestones in Q3 2024, adding 15 million new users and posting strong revenue figures, marking a substantial improvement from previous quarters.

Growth Metrics

Key performance indicators include:

537 million monthly active users (MAU)
15 million new users added in Q3
$898 million quarterly revenue
18% year-over-year revenue growth
13% ARPU increase in US & Canada ($7.31)
5% global ARPU growth

Market Performance

Regional developments show:

Plateau in US and EU markets
Expanding ad opportunities in emerging markets
Growing international revenue streams
Diversified market approach

Platform Enhancements

Recent improvements include:

AI-powered Body Type Filters
Enhanced ad creation tools
Expanded shopping features
Improved product display options
Digital matching capabilities

The platform's focus on shopping features and AI integration continues to drive user engagement and revenue growth, particularly in developing markets.