Google Tests AI-Powered 'Ask for Me' Feature for Local Business Calls

January 31, 2025 at 5:30:01 AM

TL;DR Google has launched an AI feature called "Ask for Me" that makes calls to local businesses to gather pricing and availability information. It is currently being tested through Search Labs, focusing on auto repair shops and nail salons. Users can access it by searching for services and providing details. The AI uses technology similar to Google Duplex. Businesses can opt out of calls, and human reviewers monitor results. The feature is available in the U.S. and may expand to other sectors

Google Tests AI-Powered 'Ask for Me' Feature for Local Business Calls

Google has launched a new AI feature called "Ask for Me" that makes calls to local businesses on behalf of users to gather information about pricing and availability. The feature is currently being tested through Google's Search Labs experiments and is accessible on both desktop and mobile platforms.

Initial Service Coverage

The pilot program currently focuses on two specific business categories:

  • Auto repair shops
  • Nail salons

How the Feature Works

Users enrolled in Search Labs can access "Ask for Me" by searching for local services like "oil change" or "nail salons nearby". The process begins with a "Get Started" button, where users can input specific service details such as "tire replacement," "factory scheduled maintenance," "french manicure," or "nail art." Users can also specify their preferred timeframe.

AI-Powered Communication

The system utilizes technology similar to Google Duplex to handle communications. Once user preferences are entered, Google's AI makes calls to local businesses and compiles a summary of prices and availability options for the user.

Privacy and Business Considerations

Google has implemented several important features for privacy and business autonomy:

  • Businesses can opt out of receiving automated calls
  • Participating businesses receive notification about AI-generated calls
  • Human reviewers monitor AI-generated results for quality assurance
  • All automated calls and data collection practices are disclosed to call recipients

Availability and Access

The feature is currently available in the United States through Search Labs. Due to capacity limitations, some users may be placed on a waitlist after opting in. Google plans to evaluate the pilot program's success before potentially expanding to other business sectors.

Have more questions on this topic? Ask our AI assistant for in-depth insights.

Read more from sources πŸ‘‡

The Only Digital Marketing Feed You'll Ever Need.

Stay informed your way. Tailored updates when and how you want them. 100% Free.

10,000+ Users

500+ Sources

1000+ Tools

Or

Related Posts

Google Expands Education Q&A Carousel to Include Spanish and Vietnamese Languages

Google Expands Education Q&A Carousel to Include Spanish and Vietnamese Languages

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Marketing Workflows Powered by AI

Marketing Workflows Powered by AI

Featured
Markifact
Markifact

Verified Sponsor

Verified Sponsor

Markifact is a Verified Sponsor. Want to get featured here? Contact us.

Verified Sponsor
Google Adds Required returnPolicyCountry Field to Return Policy Examples

Google Adds Required returnPolicyCountry Field to Return Policy Examples

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Now Updates Googlebot IP List Daily Instead of Weekly

Google Now Updates Googlebot IP List Daily Instead of Weekly

Gary Illyes
Gary Illyes

Official Source

Official Source

Gary Illyes is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Launches First Search Core Update of 2025 Trending ️‍πŸ”₯

Google Launches First Search Core Update of 2025

Google Search Central
Google Search Central

Official Source

Official Source

Google Search Central is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Shuts Down Controversial Page Annotations Feature

Google Shuts Down Controversial Page Annotations Feature

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Updates Robots Meta Tag Documentation to Include AI Mode Feature

Google Updates Robots Meta Tag Documentation to Include AI Mode Feature

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Shopping Introduces New AI Tools for Fashion and Beauty

Google Shopping Introduces New AI Tools for Fashion and Beauty

Google Ads SEO +1 more
Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source

Related Tools

Markifact logo

Markifact

Verified Tool

Verified Tool

Markifact is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Marketing Workflows Powered by AI

Featured
Marketing Auditor logo

Marketing Auditor

Verified Tool

Verified Tool

Marketing Auditor is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Automated audits for Google Ads and Analytics.

Get Featured Here

Showcase your tool in this list.

Contact Us
Ahrefs logo

Ahrefs

SEO tools to boost traffic and rank higher

SEO
Surfer SEO logo

Surfer SEO

SEO content creation and optimization made easy

SEO
Sitebulb logo

Sitebulb

Efficient website crawler for better SEO audits

SEO
Screpy logo

Screpy

AI-Powered SEO and Web Analysis Simplified

SEO
Blogify logo

Blogify

Convert multimedia to SEO-optimized blogs fast

SEO
Answer the Public logo

Answer the Public

Unlock Consumer Insights for Content Creation

SEO
SEO Writing AI logo

SEO Writing AI

AI-powered SEO content in 1 click

SEO
SEO Stuff logo

SEO Stuff

Affordable SEO tools without monthly fees

SEO

Get Featured Here

Showcase your tool in this list.

Contact Us