AVIF has become a widely used image format on the web. Google Search now supports AVIF files for Google Images and other places using images in Google Search. No special actions are needed for indexing AVIF files by Google.
AVIF is an open image file format based on the AV1 video compression standard. It is supported by all major web browsers and various web services and platforms, including WordPress, Joomla, and CloudFlare.
Recommendations
- Evaluate which image format works best for your needs before making changes.
- If changing image file formats results in filename or extension changes, set up server-side redirects.
For more information on optimizing SEO for site images, refer to Google's guide to Image SEO or visit the Search Central help community.
