Google Analytics 360 Increases Unsampled Data Access and Updates Quota System

October 15, 2024 at 7:01:16 AM

TL;DR Google announced improvements to Google Analytics 360, increasing access to unsampled data and updating the quota system. Key updates include unsampled data access in the interface and soon in the API, daily quota increased to 20,000 tokens, per-query tokens to 5,000, and an updated token calculation algorithm. A new machine learning model aims for fairer quota charging. Benefits include analyzing complex queries, accessing accurate data, and uncovering insights.

Google Analytics 360 Increases Unsampled Data Access and Updates Quota System

Google has announced significant improvements to Google Analytics 360, focusing on increased access to unsampled data and an updated quota system.

Key Updates:

  1. Increased Unsampled Data Access:

    • Available in the interface now
    • Coming soon to the API
  2. Quota Increases:

    • Daily quota increased to 20,000 tokens
    • Per-query tokens increased to 5,000
  3. Token Calculation Algorithm:

    • Updated to better align with processing costs
  4. New Machine Learning Model:

    • Aims for fairer and more predictable quota charging

Benefits for Users:

  • Ability to analyze more complex queries
  • Access to more accurate, unsampled data
  • Potential for uncovering previously hidden insights

Implications:

  • Improved decision-making based on more comprehensive data
  • Enhanced ability to dive deeper into analytics data

This update aims to provide Google Analytics 360 users with more robust data analysis capabilities, potentially leading to more informed business decisions.

For more details on these changes, users can refer to the official Google Analytics 360 documentation.

Have more questions on this topic? Ask our AI assistant for in-depth insights.

Read more from sources πŸ‘‡

The Only Digital Marketing Feed You'll Ever Need.

Stay informed your way. Tailored updates when and how you want them. 100% Free.

10,000+ Users

500+ Sources

1000+ Tools

Or

Related Posts

Google retires Key events report and updates Events report with new features

Google retires Key events report and updates Events report with new features

Google Analytics updates Reports snapshot with new templates and accurate attribution

Google Analytics updates Reports snapshot with new templates and accurate attribution

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Analytics 4 boosts data completeness and proactive issue detection for marketers

Google Analytics 4 boosts data completeness and proactive issue detection for marketers

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Automate Meta Ads Creative Generation and Uploading

Automate Meta Ads Creative Generation and Uploading

Featured
Markifact
Markifact

Verified Sponsor

Verified Sponsor

Markifact is a Verified Sponsor. Want to get featured here? Contact us.

Verified Sponsor
Google Analytics 4 Enhances Explore Filters with Expanded Match Types

Google Analytics 4 Enhances Explore Filters with Expanded Match Types

Google Analytics introduces Generated Insights feature for enhanced data analysis Trending ️‍πŸ”₯

Google Analytics introduces Generated Insights feature for enhanced data analysis

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
BigQuery Data Transfer Service adds Google Analytics 4 reporting support Trending ️‍πŸ”₯

BigQuery Data Transfer Service adds Google Analytics 4 reporting support

Google Cloud
Google Cloud

Official Source

Official Source

Google Cloud is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Analytics 4 Introduces Annotations and Anomaly Drivers Features Trending ️‍πŸ”₯

Google Analytics 4 Introduces Annotations and Anomaly Drivers Features

Josh Silverbauer
Josh Silverbauer

Top Creator

Top Analytics Creator

Josh Silverbauer is a Top Analytics Creator. Part of Swipe Insight Select, a curated list of top creators.

Top Analytics Creator

Related Tools

Markifact logo

Markifact

Verified Tool

Verified Tool

Markifact is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Marketing Workflows Powered by AI

Featured
Marketing Auditor logo

Marketing Auditor

Verified Tool

Verified Tool

Marketing Auditor is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Automated audits for Google Ads and Analytics.

Get Featured Here

Showcase your tool in this list.

Contact Us
GA4 Auditor logo

GA4 Auditor

Verified Tool

Verified Tool

GA4 Auditor is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Automated GA4 audits with actionable insights

Data Analysis
Matomo logo

Matomo

Web analytics with full data ownership

Analytics
GA4 SQL logo

GA4 SQL

Verified Tool

Verified Tool

GA4 SQL is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Generate GA4 BigQuery queries easily

Data Analysis
PostHog logo

PostHog

All-in-one platform for product analytics and testing

Analytics
easyTag.io logo

easyTag.io

Effortless GA4 server-side tracking

Plausible Analytics logo

Plausible Analytics

Lightweight, privacy-friendly web analytics

Analytics
Akkio logo

Akkio

AI-powered analytics for agencies

Data Analysis
NinjaCat logo

NinjaCat

AI-powered marketing data and analytics platform

Reporting

Get Featured Here

Showcase your tool in this list.

Contact Us