Google has rolled out a new automated feature in its Google Ads Keyword Planner that aims to streamline the keyword organization process for advertisers. The latest addition enables automatic categorization of new keywords into structured ad groups directly within the keyword planner interface.
The Keyword Planner's latest enhancement introduces an automated system that can intelligently sort and group newly added keywords. This functionality appears as an opt-in option within the planner section, allowing advertisers to maintain control over their keyword organization preferences.
When users add new keywords to their campaigns through the Keyword Planner, the system now presents an option to automatically distribute these keywords into relevant ad groups. This automation aims to reduce the manual effort typically required in keyword management and campaign structure organization.
The feature represents Google's continued efforts to integrate more automated solutions into its Google Ads platform, potentially helping advertisers streamline their campaign setup and management processes.
