Adweek

Browse by source sorted by latest

Google Suggests Advertisers Target Teens, Violating Own Policies

Google Suggests Advertisers Target Teens, Violating Own Policies

Google sales reps suggested advertisers target teens on YouTube, violating platform policies. This e...

Publishers Boost Reddit Presence After Google's Helpful Content Update Increases Traffic

Publishers Boost Reddit Presence After Google's Helpful Content Update Increases Traffic

3 months ago

Google's Helpful Content Update in September 2023 boosted Reddit's search visibility, leading to a s...

Automate Your GA4 Audit - Say Goodbye to Manual Checks!

Automate Your GA4 Audit - Say Goodbye to Manual Checks!

Sponsored

Get a comprehensive GA4 audit report with a customized action plan in minutes. +40 pages, 100 featur...

GA4 Auditor
GA4 Auditor

Verified Sponsor

Verified Sponsor

GA4 Auditor is a Verified Sponsor. Want to get featured here? Contact us.

Verified Sponsor
TikTok Ad Spend Growth Slows Amid Ban Threat; Younger User Engagement Declines

TikTok Ad Spend Growth Slows Amid Ban Threat; Younger User Engagement Declines

4 months ago

TikTok's ad spend has grown year-over-year but slowed since the US ban threat in March. From January...

Elon Musk Attends Cannes Lions to Win Back Advertisers for X

Elon Musk Attends Cannes Lions to Win Back Advertisers for X

5 months ago

Elon Musk is at the Cannes Lions Festival to win back advertisers after many left X (formerly Twitte...

Pinterest Joins the AI Race with Its New Ad Campaign, Performance+

Pinterest Joins the AI Race with Its New Ad Campaign, Performance+

5 months ago

Pinterest is launching Performance+, an AI-powered media buying tool similar to Meta Advantage+ and ...

Oracle Shuts Down Ad Business After Revenue Plummets from $2 Billion to $300 Million Trending ️‍🔥

Oracle Shuts Down Ad Business After Revenue Plummets from $2 Billion to $300 Million

5 months ago

Oracle is shutting down its ad business, which saw revenue drop to $300 million in the 2024 fiscal y...

AI Startup Perplexity Debuts Fake Movie Trailer During NBA Finals

AI Startup Perplexity Debuts Fake Movie Trailer During NBA Finals

5 months ago

AI startup Perplexity launched its first marketing campaign during the NBA Finals with a Hollywood-s...

Publishers Criticize The Trade Desk's Premium List for Favoring CTV and Subscription Media Trending ️‍🔥

Publishers Criticize The Trade Desk's Premium List for Favoring CTV and Subscription Media

5 months ago

Some publishers are upset with The Trade Desk's recent list of top premium publishers, feeling it un...

Netflix In-Houses Adtech: Buyers Seek Better Attribution, Granular Targeting, Programmatic

Netflix In-Houses Adtech: Buyers Seek Better Attribution, Granular Targeting, Programmatic

5 months ago

Netflix is in-housing its adtech to address buyers' needs for better measurement, advanced targeting...