X to Launch New TV App for Videos with Trending Algorithm and Cross-Device Viewing

X, the company formerly known as Twitter, is launching a new TV app specifically designed for watching videos uploaded to the social network. The app aims to deliver real-time, engaging content to smart TVs and features a user interface that resembles YouTube's. It includes a trending video algorithm to present tailored popular content and AI-powered topics to organize videos by subject. Additionally, it supports cross-device viewing, allowing users to start watching a video on their phone and continue on their TV.

The X TV app will include several notable features:

• A trending video algorithm to keep users updated with popular content that is tailored to their interests.
• AI-powered topics that organize videos by subject matter.
• Cross-device viewing capabilities, enabling users to begin watching a video on one device, such as a phone, and continue on another, like a smart TV.
• Enhanced video search functionality to help users find content more easily.

These features are part of X's effort to reposition the social media site as a video-first platform.

The official launch date for the X TV app has not been announced yet. However, X CEO Linda Yaccarino has stated that it will be available 'soon' and that it will be accessible on most smart TVs.

X's focus on becoming a 'video first' platform is part of CEO Linda Yaccarino's efforts to transform the social media site into a hub for free speech and engaging video content. This strategic move includes featuring original shows and aims to leverage the growing demand for video content on social networks.