New Google Ads Report Now Shows Ad Extension Performance with RSA

The new Responsive Search Ad Report feature allows users to see the performance of their Ad Extensions (or Assets) with each Responsive Search Ad (RSA). This includes the ability to view which extensions are shown on your ads, how often they appear, the common combinations of ads and assets, and better insight into which Campaign or Account level assets are being used at the ad level.

To use the new Responsive Search Ad Report to improve ad performance, you can:

• Monitor which ad extensions are being displayed with your ads and their frequency.
• Analyze the common combinations of your ads and assets to understand which pairings are most effective.
• Gain insights on which Campaign or Account level assets are utilized at the ad level, allowing for better optimization.
• Identify the best performing extensions and which ones complement your ads the most, using the combinations tab for strategic adjustments.

The combinations tab in the Responsive Search Ad Report provides insights into which ad extensions perform the best and which extensions complement the ad most effectively. This tab shows the common combinations of ads and assets, helping users to understand which pairings are resonating with their audience and contributing to the success of their ads.