Google Search Console Launches 24-Hour Performance View and Data Freshness Improvements

December 12, 2024 at 6:21:19 PM - Trending 🔥

TL;DR Google Search Console has introduced a '24 hours' view in performance reports, allowing users to monitor recent content performance with metrics like clicks, impressions, and average CTR. This view offers hourly granularity and displays data in the user's local timezone. Additionally, data freshness has improved, reducing average data delay by nearly 50%. These updates will be gradually rolled out across all properties.

Google Search Console Launches 24-Hour Performance View and Data Freshness Improvements

Google Search Console has introduced a new '24 hours' view to its performance reports, offering enhanced visibility into recent content performance. This feature provides data from the last 24 hours with minimal delay, enabling users to:

Monitor recent page and query performance with detailed metrics including clicks, impressions, average CTR, and average position. Users can analyze these metrics across various dimensions such as query, page, and country.

The new view incorporates hourly granularity in overtime graphs across all three performance reports:

  • Search results
  • Discover
  • Google News

Data points appear as soon as they become available, with incomplete data collection indicated by dotted lines in the interface. The view displays information in the user's local timezone, utilizing browser settings while maintaining consistent underlying data.

Enhanced Data Freshness

Search Console has made significant improvements to data freshness in 2024. The platform has achieved a remarkable reduction in average data delay, cutting it by nearly 50%. This enhancement enables users to:

Access more current performance metrics for their content Make timely decisions based on recent data Monitor newly published content more effectively

Implementation Timeline

These improvements are being deployed gradually across all properties over several months. Users may experience varied access to these new features during the rollout period.

Accessing the New View

To explore the new feature, users can simply open their performance report and select the 24 hours view option. This provides immediate access to recent performance data with enhanced granularity and improved freshness.

These updates represent a significant step forward in Search Console's capabilities, offering users more timely and detailed insights into their content's performance in Google Search.

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