Starting May 15, 2025, Google AdSense will remove the "Video Games (Casual & Online)" sensitive category from Blocking controls, meaning users will no longer be able to block ads related to video games, online games, and downloadable games through this category.
For those without existing blocks in this category, no action is required as it will be removed automatically. However, for users with existing blocks, a "Deprecated" label will be added on May 15, 2025, and these blocks will cease to function starting June 15, 2025. Users can still block ads using the "Video Games, Consoles & Accessories" and "Online Games & Puzzles" general categories or their subcategories if they find these ads unsuitable.
It is advised to review and update existing blocks to maintain brand safety requirements effectively.
