Meta has enhanced its Ad Copies API functionality, allowing developers to modify creative fields when duplicating ads. The update became available on May 5, 2025.
The enhancement enables developers to make more extensive changes to their ads during the duplication process via Ad Copies API. Previously, all fields were automatically copied to the new ad without modification options.
Editable Creative Parameters
Developers can now overwrite several top level creative parameters during ad duplication, including:
- title
- link_url
- url_tags
- body
Meta has provided a complete list of editable parameters in their documentation for developers seeking the full scope of available modifications.
Implementation Details
The update represents an ad hoc release designed to provide developers with greater flexibility when copying their ads. Meta emphasized that this enhancement does not constitute a breaking change, meaning no immediate action is required from existing users of the API.
The enhancement impacts the following endpoint:
POST {ad-id}/copies
Developers can access the updated developer documentation to begin utilizing these new capabilities immediately. The expanded functionality addresses previous limitations where copied ads maintained identical field values without modification options during the duplication process.