Browse Apple updates sorted by latest
Apple might mark business listings on Apple Maps as permanently closed if they lack or have inconsistent business hours and address details. Elizabeth Rule, a local SEO, shared an email advising businesses to maintain consistency in their address and business hours across their official website, social media, and third-party providers like Yelp for accurate representation and better visibility.
7 months ago
Apple has apologized for a recent iPad Pro advertisement that faced severe backlash from the creative community. The ad, titled 'Crush', depicted various creative tools and objects, including a piano, camera, and paint cans, being destroyed by an industrial crusher. The company acknowledged that the ad fell short of its intended goal of empowering and celebrating creatives.
7 months ago
Apple's 'Crush' ad, showing creative tools and items crushed into an iPad shape, has faced backlash. The ad suggests that real-world items can be replaced by digital versions on the iPad. Critics argue that Apple is promoting a future without physical instruments, books, and other tangible items, replacing them with digital versions. This approach is seen as harmful and forced, disregarding the value of real-world items that give their digital counterparts value.
Apple's upcoming Safari 18 will include an Intelligent Search feature that offers webpage summaries in response to search queries, potentially disrupting the search optimization and publishing industry by reducing traffic from these queries. Another feature, Web Eraser, will allow users to permanently remove unwanted content from webpages. The summarization technology, Ajax, will be housed on the mobile device itself, using keywords to identify topics and generate summaries.
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Apple Business Connect now allows adding local listing links on Apple Maps.
Apple has acquired Paris-based AI startup Datakaleb, known for its on-device deep learning algorithms. This aligns with Apple's strategy of building an on-device LLM, potentially improving privacy and response times for AI on devices. This is Apple's 34th AI startup acquisition since 2023, suggesting the development of an advanced AI-based iPhone.
Trending ️🔥Meta and Apple are revolutionizing education through Augmented Reality (AR). Instead of traditional learning methods, students can now use AR goggles to witness and interact with concepts like chemical reactions in real-time, from all angles, within a safe environment. This immersive approach enhances learning by providing a deeper understanding of concepts through experience.
8 months ago
Apple has ended its project to create in-house smartwatch displays, leading to job cuts in its display departments. The company was developing microLED screens for future Apple Watches and potentially other products. Due to the project's high cost and complexity, Apple discontinued it. However, Apple remains interested in microLED for future products and is exploring new suppliers and methods for this technology.
Apple, a tech giant that has been slow to adopt generative AI, is reportedly in early discussions with Google about incorporating Google's Gemini AI model into iPhones. This information comes from a recent New York Times report and earlier Bloomberg coverage. Despite the tech industry's enthusiasm for AI, Apple has not yet introduced any AI-generated features, such as emojis.
