YouTube has launched the YouTube Activation Partners program to enhance advertising support by collaborating with trusted third-party partners. As the leading streaming platform for over two years per Nielsen, YouTube continues to be a key channel for brands to engage audiences. Recognizing that advertisers rely on a variety of providers for media buying, this program unites experts in buying strategies and campaign management to help advertisers optimize their results on YouTube. More details and the partner roster are available on the official program page.
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