YouTube at Upfronts: AI-Powered Campaigns and New Content Announcements

May 30, 2024 at 8:03:33 PM

YouTube at Upfronts: AI-Powered Campaigns and New Content Announcements

In an upcoming event titled "Google Ads Academy: YouTube at Upfronts", participants will explore why YouTube remains the top choice for viewers when given the option to watch only one platform for an entire year. The session will provide an insider look at the latest updates from YouTube announced at Brandcast, including:

  • AI-powered campaigns
  • Content announcements
  • Strategies to enhance video campaigns

Event Details

  • Date: 18 June 2024
  • Time: 19:00 - 20:00 BST

Speakers

  • Andrew Huber: Head of Video, US Agency Video Team, Google
  • Lea Prohov: Head of YouTube Content Solutions, Google
  • Matt McDonald: Global Head of Connected TV and Streaming, Google
  • Matt Fischer-Colbrie: Global Commercial Lead, Awareness, Google

This session aims to help attendees elevate their video campaigns by leveraging the latest YouTube innovations.

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