X (Twitter) launches Chrome extension for managing audience targeting at scale

June 03, 2024 at 3:17:08 PM

TL;DR New Chrome Extension for X Advertisers offers easy access to powerful targeting solutions directly from X Ads Account. With AI-based targeting, users can choose from the audience store, create and save their own, or request custom audiences. The extension allows pro targeting selection, instant audience upload, and promises upcoming autopilot functionality for optimal ad setups. Download at the Chrome Web Store.

X (Twitter) launches Chrome extension for managing audience targeting at scale

X has launched a new Chrome extension to streamline audience targeting for advertisers. This extension allows users to access advanced targeting solutions directly from their X Ads Account with a single click.

Key Features

  • AI-Based Targeting: Users can choose from a pre-built audience store, create and save custom audiences, or request personalized audiences from X Audience Experts.
  • Pro Targeting: Select and apply audiences directly from the Chrome extension.
  • Instant Upload: Targeting audiences are uploaded instantly.

How It Works

  1. Use pro targeting to select an audience from the Chrome extension. Use pro targeting to select an audience from the Chrome extension
  2. Apply your selected audience. Apply your selected audience
  3. The targeting audience is uploaded instantly. The targeting audience is uploaded instantly

Download

The extension can be downloaded from the Chrome Web Store. The team at X has promised an autopilot functionality that will automate the best targeting setup, ad group settings, and custom audiences in seconds.

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