New Chrome Extension for X Advertisers offers easy access to powerful targeting solutions directly from X Ads Account. With AI-based targeting, users can choose from the audience store, create and save their own, or request custom audiences. The extension allows pro targeting selection, instant audience upload, and promises upcoming autopilot functionality for optimal ad setups. Download at the Chrome Web Store.
Advertisers using both X and Meta platforms noticed nearly all conversions attributed to Meta, despite a significant drop in total conversions when X Ads are turned off. This discrepancy in conversion attribution has been experienced by many, including Elon Musk who criticized Meta's credit claiming. A class action lawsuit is underway against Meta for false claims. Meta has been observed attributing conversions even without ad engagement.
Run a Meta Ads audit with 100+ data points using a structured, automated checklist. Review campaigns, ad sets, ads, creatives, targeting, budgets, and delivery settings to spot hidden issues and missed optimizations. Built for agencies and teams managing multiple accounts who want consistent audits, faster reviews, and clear, actionable insights—without manual digging.