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X (Twitter) launches Chrome extension for managing audience targeting at scale

X (Twitter) launches Chrome extension for managing audience targeting at scale

1 years ago

New Chrome Extension for X Advertisers offers easy access to powerful targeting solutions directly from X Ads Account. With AI-based targeting, users can choose from the audience store, create and save their own, or request custom audiences. The extension allows pro targeting selection, instant audience upload, and promises upcoming autopilot functionality for optimal ad setups. Download at the Chrome Web Store.

Advertisers Question Conversion Attribution Between X and Meta

Advertisers Question Conversion Attribution Between X and Meta

1 years ago

Advertisers using both X and Meta platforms noticed nearly all conversions attributed to Meta, despite a significant drop in total conversions when X Ads are turned off. This discrepancy in conversion attribution has been experienced by many, including Elon Musk who criticized Meta's credit claiming. A class action lawsuit is underway against Meta for false claims. Meta has been observed attributing conversions even without ad engagement.

Upload Meta Ads in bulk via Google Sheets

Upload Meta Ads in bulk via Google Sheets

Featured

Upload all Meta ad types in bulk directly from Google Sheets, single image, video, carousel, and flexible ads. Control placements, multiple headlines, primary texts, descriptions, and creatives from one spreadsheet. Built for agencies and teams managing dozens of ads across multiple accounts, helping you launch faster, stay consistent, and avoid costly manual errors.

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