Why Worrying About Title Tag Length in 2024 is Unnecessary

April 25, 2024 at 5:02:48 PM

Why Worrying About Title Tag Length in 2024 is Unnecessary

Summary

The article highlights the significance of title tags in SEO, dismissing worries about their length. Google's 2021 update allows it to rewrite HTML title tags in search results, but it still uses the original title for ranking. The author's analysis shows Google's preference for shorter titles, but longer ones aren't necessarily cut off or rewritten. The recommendation is to optimize titles for ranking first, then adjust for their appearance in search results.

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