Spotify Mix is a bespoke typeface developed by Spotify in collaboration with Berlin-based foundry Dinamo Typefaces. It's a variable font design that combines elements from various typeface styles to create a distinctive look that incorporates the shapes of sound waves, reflecting a rhythmic feel. It blends features from both classic and contemporary styles, resulting in a sans-serif typeface with a unique character.

Spotify created its own font, Spotify Mix, to reflect the 'dynamic and evolving nature of audio culture over the years.' The new typeface aims to improve the visual experience within the app by offering a unique and distinctive design that resonates with Spotify's brand identity.

Since Spotify Mix is a variable font, it allows Spotify to easily customize content by adjusting font characteristics like weight, width, slant, and more without needing separate files. This creative flexibility enables Spotify to make playlist covers, promos, and other content appear more varied while maintaining a cohesive design across the platform.

Spotify Mix is being rolled out starting from the date of the announcement, and it will replace the Circular typeface variant that Spotify has been using. The rollout will happen gradually over the coming weeks, with languages that use Latin-based scripts and Vietnamese being the first to adopt the new typeface.