Maximize CTV Performance with Display & Video 360 and Disney

March 20, 2024 at 2:52:22 PM

Maximize CTV Performance with Display & Video 360 and Disney

Summary

Starting in April, Google's Display & Video 360 will directly integrate with Disney's Real-time Ad Exchange (DRAX). This expansion of Google and Disney's partnership aims to improve inventory discovery, enhance audience strategies, and streamline execution for advertisers.

Have more questions on this topic? Ask our AI assistant for in-depth insights.

Read more from sources 👇

The Only Digital Marketing Feed You'll Ever Need.

Stay informed your way. Tailored updates when and how you want them. 100% Free.

10,000+ Users

500+ Sources

1000+ Tools

Or

Related Posts

Google Updates Platform Programme Policies for 2025

Google Updates Platform Programme Policies for 2025

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Tired of spending too much time creating audits for your clients?

Tired of spending too much time creating audits for your clients?

Featured
DV360 API Expands Exchange Support and Increases List Request Capacity

DV360 API Expands Exchange Support and Increases List Request Capacity

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Amazon Ads Introduces Dynamic Traffic Engine to Optimize Programmatic Ad Buying Trending ️‍🔥

Amazon Ads Introduces Dynamic Traffic Engine to Optimize Programmatic Ad Buying

Amazon Ads
Amazon Ads

Official Source

Official Source

Amazon Ads is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Bid Manager API Now Includes Lower Confidence Reach Data

Bid Manager API Now Includes Lower Confidence Reach Data

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
DV360 Structured Data Files v8 Now Available

DV360 Structured Data Files v8 Now Available

Google for Developers
Google for Developers

Official Source

Official Source

Google for Developers is a Official Source. The source has been verified by Swipe Insight team.

Official Source
DV360 Enhances Floodlight, YouTube Ad Preview, and Cross Media Reach Reporting Features

DV360 Enhances Floodlight, YouTube Ad Preview, and Cross Media Reach Reporting Features

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source
Google Ad Manager Launches New Sellside Audience Curation Capabilities for Agencies

Google Ad Manager Launches New Sellside Audience Curation Capabilities for Agencies

Google
Google

Official Source

Official Source

Google is a Official Source. The source has been verified by Swipe Insight team.

Official Source

Related Tools

Marketing Auditor logo

Marketing Auditor

Verified Tool

Verified Tool

Marketing Auditor is a Verified Tool. Want to get this badge? Contact us.

Verified Tool

Automated audits for Google Ads and Analytics.

Get Featured Here

Showcase your tool in this list.

Contact Us
Grasp logo

Grasp

Automated QA for flawless media buying campaigns

Ad Management
Adflex logo

Adflex

Uncover competitor ad strategies with detailed insights

Ad Creative
Singular logo

Singular

Unified marketing data and next-gen attribution

Reporting
Ad-Lib.io logo

Ad-Lib.io

Unified platform for creative ad personalization

Ad Creative