Google has announced significant changes to its Google Trends service, set to take effect on October 29, 2024. The update will impact how users receive and set up trend notifications.
Key Changes:
- Trend notifications will no longer be supported
- Existing alerts will cease to be sent
- Creation of new trend alerts via the subscription page will be discontinued
Important Dates:
- Last day for trend notifications and alert creation: October 28, 2024
- Changes take effect: October 29, 2024
User Actions:
Before October 29, 2024, users can:
- Copy their existing subscriptions from the Google Trends subscription page for record-keeping
Alternative Options:
Google recommends two main alternatives for staying updated on trends:
- Homepage Newsletter: Users can sign up for a daily newsletter on the Google Trends homepage
- RSS Feed: Subscription available for real-time updates on trending topics
This update marks a significant shift in how Google Trends delivers trend information to its users. While the email subscription service is being phased out, Google aims to maintain user engagement through these alternative channels.
The change reflects Google's evolving approach to data delivery and user engagement in the rapidly changing landscape of online trend analysis and reporting.