Elon Musk: X Hits 600 Million Monthly Active Users

Elon Musk claims that X now has 600 million monthly active users and around 300 million daily active users. This is a significant increase from the 550 million monthly actives and 250 million daily actives reported just two months ago.

In March 2023, X reported reaching 500 million monthly users. Over the past year, X added another 50 million users, reaching 550 million. However, in just the last eight weeks, X has added another 50 million users, bringing the total to 600 million monthly active users. In terms of daily active users (DAU), X had 250 million in November 2022 and saw no growth for 16 months until recently, when it added an additional 50 million DAU.

The reported growth is significant because it suggests that X is gaining users at a rapid rate, adding 25 million more users per month. This could indicate a re-establishment of X's popularity and potentially vindicate Elon Musk's direction for the app. Additionally, increasing the user base could help attract more ad revenue, which is currently down by around 50% on pre-Elon levels.

Despite the reported user growth, X faces challenges such as a 50% decline in ad revenue compared to pre-Elon levels. Many ad partners have been driven away by Musk's posts and statements. However, if the user growth continues, it could lure back big players who might overlook their moral stances for significant opportunities.

Elon Musk's claims about X's user growth are not considered official statements and are somewhat vague, especially regarding the daily active users count. While the growth could be a positive indicator, it may also be an anomaly or an estimation rather than an accurate register of X's usage.