X Daily News | Swipe Insight

X Introduces Follower vs Non-Follower Analytics Feature

10 months ago

X has introduced a new analytics feature that compares follower and non-follower engagement metrics, providing creators insights into content performance. The data shows non-follower engagement often exceeds follower interactions, with only 2.3% of engaging users being followers, indicating significant reach. Similar trends on Threads suggest algorithms may favor non-follower content distribution, impacting community development. This feature is available to X Premium subscribers.

X Introduces Labels for Parody and Fan Accounts

10 months ago

X (Twitter)

X (formerly Twitter) has introduced a mandatory labeling system to help users identify parody and fan accounts, featuring a jester's hat icon for parody accounts. This system aims to distinguish between official and unofficial accounts and reduce user confusion. It addresses issues from the sale of blue verification checkmarks, widespread impersonation, and decreased brand trust, representing efforts to restore platform integrity.

X Tests Auto Advance for Seamless Video Playback on Smart TVs

1 years ago

X (Twitter)

X is testing an "Auto Advance" feature for continuous video playback, enhancing the viewing experience with improved TV connectivity. In April, X launched an updated Smart TV app to support this, aligning with its "video first" strategy, boosting vertical video consumption and exclusive content deals. X's real-time news coverage and Grok AI system enhance content categorization for personalized streams. The feature is still in testing.

Automate Meta Ads Creative Generation and Uploading

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Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.

New Creators Must Verify ID for Payouts; Existing Creators by July 1, 2024

1 years ago

X (Twitter)

X has updated its ad revenue share program, requiring participants to submit a government-issued ID for verification. The process, outsourced to Au10tix, involves a selfie and ID submission. This change targets misinformation spreaders, U.S.-sanctioned entities, and bots. However, it has sparked controversy among users who value anonymity and fear potential misuse of personal data by Au10tix.