Microsoft Advertising ecommerce customers can now update their Merchant Center store name and domain directly from Merchant Center.
Store Name Changes
- Require editorial review before going live.
- Ads continue running with the current approved name during the review process.
Store Domain/URL Changes
- Require domain ownership verification before going live.
- Ads keep serving on the old domain until the new domain is verified.
- Product URLs must match the new domain after approval.
Additional Details
- Store names or domains can be reused if the store name passes editorial checks and the domain is verified and owned by the merchant.
