Meta is rolling out AI Studio in the US, allowing users to create, share, and discover AI characters using Llama 3.1. This platform enables anyone to build AI characters that can teach, entertain, or assist with various tasks. Users can create AI characters via ai.meta.com/ai-studio or the Instagram app, customizing aspects like name, personality, and avatar. A step-by-step guide is available to help users.
Key Features
- AI Creation: Users can create AI characters for personal use or share them on Instagram, Messenger, WhatsApp, and the web.
- Customization: AI characters can be personalized with names, personalities, tones, avatars, and taglines.
- Templates and Prompts: Various prompt templates are available to help users get started.
Examples of AI Characters
- Eat Like You Live There!: Created by chef Marc Murphy to offer dining tips.
- What Lens Bro: By Angel Barclay, providing photography advice.
- Flip Pawsitive Affirmation Dog: By Rocky Kanaka, offering positive affirmations.
- Sammy The Stress Ball: By Assistants vs. Agents, helping with stress management.
Benefits for Creators
- Enhanced Engagement: AI characters can answer common questions and interact with fans, helping creators reach more people.
- Customization: Creators can tailor their AI based on their content and preferences.
- Transparency: Responses from AI characters are clearly labeled for transparency.
Safety and Policies
- Protections: Policies are in place to ensure safe and responsible use of AI characters, maintaining a fun and helpful experience.
AI Studio aims to democratize the creative capabilities of AI, marking the beginning of a new era in AI-driven interactions.
Getting Started
To get started building your AI character, visit ai.meta.com/ai-studio or start a new message on Instagram and then tap “Create an AI chat.” From there, you can customize your AI character’s name, personality, tone, avatar and tagline. Meta also created a step-by-step guide with expert tips and best practices to help you bring your AI character to life.
