App developers now have a new way to get their apps recognized and promoted on the App Store. Announced at WWDC 2024, Apple will introduce a feature called "Featuring Nominations" in September with the release of iOS 18. This allows developers to notify Apple's Editorial team about new app content or features ahead of their release for potential featuring on the App Store.
Featuring Nominations
- Process: Developers can use the App Store Connect app to manage nominations via a new Nominations dashboard.
- Submission: Nominations can be created individually or in bulk using a spreadsheet.
- Details: Developers should use a memorable name for the nomination and include a text description, expected publish date, and any additional helpful details.
- Types of Updates: Developers can nominate apps based on new content, app enhancements, or new app launches.
Notifications and Marketing
- Push Notifications: Developers will receive notifications if their app is chosen to be featured.
- Marketing Assets: Apple will provide marketing materials for sharing the news on social media and for other significant app lifecycle events.
These updates aim to streamline the process for developers to get their apps featured and improve pre-launch testing.
