Last week, X introduced an update to its analytics features for Verified Organizations users, enabling real-time analysis of keyword and topic-related trends.
Key Features
- Keyword Analytics: Track conversation volume over time with a full listing of measured posts.
- Conversation Velocity: Measure mentions by time to see when target terms gain or lose interest.
These tools are beneficial for measuring trends, identifying the best posting times, and understanding industry shifts. Previously, such insights were only available through advanced tools like the Bloomberg Terminal, which have been used to predict major market shifts.
These advanced insights are exclusive to Verified Organizations subscribers, making it a significant investment for those serious about leveraging X for business growth.