Perplexity Pages now in Google AI Overviews and featured snippets

Perplexity Pages are a new product introduced by the AI-powered search engine Perplexity. They allow users to share their knowledge with the world through in-depth articles, detailed reports, or informative guides. Users can select the audience type (beginner, advanced, anyone) when generating content using AI. Additionally, users can add sections, videos, images, and more to their pages.

To use Perplexity Pages for sharing knowledge, follow these steps:

1. Generate Content: Use AI to generate in-depth articles, detailed reports, or informative guides.
2. Select Audience: Choose the audience type (beginner, advanced, anyone) for your content.
3. Add Media: Enhance your pages by adding sections, videos, images, and more.
4. Publish and Share: Publish your pages and share the links with other users. These pages are searchable through Google, and users can ask follow-up questions on the topic.

Perplexity Pages are being indexed by Google and included as citations in AI Overviews. They also appear in featured snippets. This means that content from Perplexity Pages can show up in Google's search results, making it accessible to a wider audience.

Some experts believe that Perplexity Pages might be abused because they can be used to hack into AI Overviews. This concern arises from the potential for users to manipulate the system to gain visibility in search results. Additionally, there is skepticism about how Google will handle this new AI-generated content in its search results long-term.

The potential challenges for Perplexity Pages in Google's search results include:

• Spam Concerns: There are worries that Perplexity Pages might spam Google's search results, as noted by some experts.
• Abuse Potential: Users might try to exploit the system to gain visibility in AI Overviews.
• Longevity: The tactic of using Perplexity Pages for AI-generated content could be short-lived, similar to the brief surge and subsequent drop of LinkedIn Collaborative Articles.
• Google's Response: It remains uncertain how Google will handle this new content in the long term, especially given past actions like the March 2024 core update that impacted similar pages.