Facebook Introduces New Local Tab, Messenger Communities, and AI Features

October 07, 2024 at 5:10:12 AM

TL;DR Facebook announced new features at its IRL event in Austin, including Local and Explore tabs to help users discover content and connect with communities. The Local tab aggregates local content, while Explore tailors content to user interests. An updated Video tab will enhance video experiences, and new event invite options include SMS and email. AI integrations will assist in groups and enhance creativity. Messenger updates include Notes, Memories, and Communities.

Facebook Introduces New Local Tab, Messenger Communities, and AI Features

Facebook announced several updates to its platform and Messenger app at the Facebook IRL event in Austin. These updates aim to improve content discovery and community engagement.

New Tabs for Local and Exploratory Content

  1. Local Tab:
    • Aggregates content from Marketplace, Groups, and Events
    • Currently testing in 10 U.S. cities
    • Includes a Weekly and Weekend Digest for local events

New Facebook Local Tab

  1. Explore Tab:

    • Offers content tailored to user interests
    • Aims to help users dive deeper into topics and take action
  2. Updated Video Tab:

    • Full-screen interface combining Reels, long-form, and live videos
    • Gives Reels more prominence on the platform

Facebook Updated Video Tab

Enhanced Group Features

  • Testing customizable Group AI to answer member questions
  • AI can link to relevant Group posts
  • Currently available to a small number of groups in the U.S. and Canada

Messenger Updates

  1. Messenger Communities:

    • Designed for small to medium-sized communities
    • Allows creation of topic-based chats within a larger community
    • Includes built-in moderation tools
  2. Notes Enhancements:

    • Added music and mentions functionality
    • Testing Notes format on Facebook
  3. Memories Feature:

    • Resurfaces past photos from chats for sharing

AI Integrations

  • Expanded access to "Imagine Yourself" AI image generation tool
  • AI Comment Summaries for public Groups, Pages, and Creator posts

Additional Features

  • SMS, email, and Instagram invites for Facebook Events
  • Matchmaker feature for Facebook Dating
  • New creator monetization program, with plans to test monetization for Stories

SMS, email, and Instagram invites for Facebook Events

These updates are part of Facebook's efforts to enhance user engagement and content discovery, particularly focusing on local connections and shared interests.

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