Meta has introduced a new info hub for Threads creators, offering detailed guides on how to create and grow a Threads presence. The hub provides a basic overview of getting started with Threads by connecting an Instagram account, as Threads and Instagram are linked. It explains how Threads works and how to align the feed with user interests with below sections:
Getting Started with Threads
- Create a Profile: Use Instagram single sign-on to create a Threads profile. Your Instagram bio and verification status will carry over.
- Update Your Bio: Share your location, hobbies, interests, or favorite quotes. Add links if needed.
- Feeds: The "Following" feed shows content from profiles you follow, while the "For You" feed includes content based on your likes, replies, and reposts.
Engaging with Threads
- Post Creation: Share thoughts, join conversations, and grow your community. Use text, voice, polls, and more.
- Replies and Reposts: Engage with others through replies and reposts. Quote posts to add your commentary.
- Media Sharing: Share photos and videos up to 5 minutes long. Use carousel posts to add up to 20 images and videos.
Topic Tags
- Usage: Topic tags categorize and link content to specific subjects. Include a tag in your post for easier discovery.
- Creation: Tap the new # button or type the # key to create a topic tag. Select from existing tags or create a new one.
Controlling Your Experience
- Replies and Mentions: Control who can reply to or mention your posts.
- Unquote Posts: Remove uncomfortable quotes of your posts.
- Two-Factor Authentication: Enhance security with two-factor authentication.
- Blocking and Reporting: Block or report profiles and hide unwanted content.
Insights and Growth
- Profile Insights: Understand what content connects best with your audience. Explore metrics for specific posts.
- Cross-Platform Sharing: Share Threads content on Instagram and Facebook. Manage recommendations for Threads posts on other apps.
- Fediverse Sharing: Engage with users on platforms outside of Meta, like Mastodon and Flipboard.
Best Practices for Growth
- Post Frequently: Higher post frequency leads to higher views.
- Engage with Replies: Replies account for almost half of the views.
- Timing: Post when your audience is most active.
- Original Content: Share unique and original content to engage followers.
- Mix Media: Include text, photos, and videos in your posts for better performance.
Meta encourages users to put these tips and best practices to work on Threads to enhance their experience and grow their presence.