Instagram has introduced a new feature allowing users to tag Channels when creating a post. This update enhances engagement by enabling content to be highlighted in Channel streams more efficiently. With the rise of messaging as a primary sharing method, Channels align well with user behavior and help popular users boost engagement.
The new tagging feature simplifies the process for Channel owners, allowing them to share updates directly into the channel feed without manually reposting links. While not a major change, it streamlines maintaining engagement within broadcast chats. Instagram reports steady growth in Channels adoption and usage, suggesting that this feature could help users build their broadcast streams by leveraging existing content.