Jaskaran Singh | Swipe Insight

Instagram Now Lets You Tag Channels in Posts

1 years ago

Instagram's new feature lets users tag Channels when uploading posts, enhancing engagement by highlighting content in Channel streams. Channels, launched last year, enable creators to broadcast updates to fans via IG DMs. This tagging feature simplifies sharing updates directly into the channel feed, streamlining engagement in broadcast chats. Instagram reports steady growth in Channels usage, suggesting this feature could help users build their broadcast streams with existing content.

Automate Meta Ads Creative Generation and Uploading

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Markifact automates the creation and uploading of Meta ads using AI. Users generate custom visuals and matching ad copy by writing detailed prompts and uploading reference images. Ads are uploaded in a paused status for review before going live. This tool allows for quick creation of multiple ad variations, adaptation to market trends, and scaling of campaigns without needing extensive design or copywriting resources.

TikTok Tests Web Links in Videos

1 years ago

TikTok

TikTok is testing a feature allowing web links in videos, expanding beyond product link options. This benefits content creators and businesses, as seen with German streaming service @joyn.de using video links to drive traffic. This feature could transform brand-audience interactions, offering new opportunities for integrated content and engagement, potentially revolutionizing digital marketing on TikTok.