HubSpot introduces Breeze, an AI-powered tool featuring Copilot, Agents, and Customer Intelligence. Breeze aims to enhance productivity and streamline work processes with over 80 AI features embedded across the customer platform.
Key Components of Breeze
Breeze Copilot: An AI companion that assists with tasks in HubSpot, the browser, and on mobile. It offers personalized insights and recommendations about leads, customers, and engagements. Copilot can create content, research companies, and summarize tickets using business context from the Smart CRM.
Breeze Agents: AI experts that automate tasks from strategy to execution. There are four agents available in beta:
- Content Agent: Generates high-quality content like landing pages, podcasts, blogs, and case studies in the customer’s brand voice.
- Social Media Agent: Analyzes a brand’s social presence and creates posts using company details, audience, industry, and marketing best practices.
- Prospecting Agent: Engages leads by researching and sending personalized outreach to prospects in the Smart CRM.
- Customer Agent: Automates support responses 24/7 and routes complex issues to the right representative.
Benefits of Breeze
- Unified Data: Breeze integrates seamlessly with customer data, providing a complete, unified view of the customer.
- Ease of Use: Designed to be intuitive and easy to implement, reducing the learning curve and delivering fast results.
- Scalability: Helps businesses scale their growth by automating end-to-end tasks for marketing, sales, and service teams.
Availability
Breeze Copilot and Breeze Agents are currently available in beta.
