Quartz | Swipe Insight

Google's $30B HubSpot Acquisition Aims to Challenge Microsoft in Cloud Market

6 months ago

Google parent Alphabet is advancing in its bid to acquire the $30 billion marketing software company HubSpot, its largest-ever acquisition, aiming to compete with Microsoft in the cloud applications market. Google, the third-largest cloud services provider, lags behind Microsoft and Amazon. Reports of the acquisition boosted HubSpot shares by 11%. While Google is still behind in the cloud market, it is more competitive with Microsoft in AI. Talks are ongoing with no deal reached yet.

Tired of spending too much time creating audits for your clients?

Featured

Marketing Auditor simplifies your audit process, letting you generate comprehensive, white-label reports in just a few clicks. Save over 10 hours per report while analyzing 200+ data points and delivering 50+ pages of actionable insights. Customize reports with professional themes or your own branding, and export them in editable formats like PowerPoint or Google Slides to showcase your expertise.

Microsoft, OpenAI plan $100 billion 'Stargate' supercomputer

8 months ago

AI OpenAI

Microsoft and OpenAI are planning a $100 billion data center, 'Stargate,' which will house a supercomputer with millions of AI chips. Microsoft is expected to finance this project, which costs significantly more than most large data centers today. The launch is targeted for 2028. 'Stargate' is the largest of five installations that the companies plan to develop over the next six years. OpenAI's next AI upgrade is expected early next year.